The Internet is drastically changing the Outer Banks vacation rental market and with it real estate in the Outer Banks. The days of guests waiting to receive a beautifully printed glossy guide to each companies homes is no longer relevant. The Internet has changed the vacation rental industry. Today’s top marketed vacation homes are booking over a year in advance. This is creating quite a disparity between homes. Each year the percent of people who are finding their homes on line is growing.
This momentum is not about to stop. Once this is realized we can move forward to bridging the gap between the top tier of homes and everyone else. If you take time and search for a vacation home on line you realize that some appear brilliant and some appear beyond drab. This is the only thing someone is going to see about your home. When you look through the pictures you notice common themes that make the bad pictures bad.
Examine your home’s exterior photo. That is one of the money shots. If it’s cloudy or overcast or dark your house is going to look bad no matter how great it is. Whatever the best features of your home are they need to be best represented in the pictures. If your bedrooms are great but the deck not so much you need the pictures to make it appear as if everything is great. This is your home’s vacation rental income. The difference can be found in high competition areas. Corolla and Duck, you will find small changes can yield excellent value.
One simple thing you can do, is hire a professional photographer.. This one simple step will yield you several years of increased value. Think about how little $100 really is.. Take a minute and think, how easy is it to recoup $100. The interest you earn on your extra weeks rental will more than pay for this. Take the first step and examine your current pictures.
